×
 
‘Tis the season to sell

If you’ve bought into the myth that now isn’t a good time to put your home on the market, you might be missing out on a very big-ticket gift. Once you learn the truth about this season’s homebuyers, you might consider opening your door to a different kind of holiday guest!

Here are 11 advantages to selling now:

  1. Buyers actively searching for properties during the holidays aren’t “just looking.” They’re serious.
  2. Fewer properties are listed during the holidays. Less competition can mean more money for you.
  3. Inventory of homes for sale rises in January, putting more homes up against yours —and lowering your chances of a sale.
  4. Your home looks its most appealing decked with holiday lights and décor!
  5. Since the holidays are an emotional time, buyers are less likely to resist your price.
  6. Homeseekers have more time to search over their holiday vacation than when they’re back at work.
  7. Tax reasons pressure some buyers to close the deal before the end of the year.
  8. Many people start new jobs in January. If they’re transferring here from another market, they can’t wait for Spring to buy.
  9. You can sell now and be a non-contingent buyer in the Spring, when more houses are on the market for less money. Sell high and buy low!
  10. You can make an advantageous holiday sale and arrange for a delayed closing or extended occupancy until early next year.
  11. You can restrict showings during the holiday week and still remain on the market.
Suggested
Properties »

Embraced by a stunning mountain panorama, this 1953 post and beam home embodies the California Modern living at its very best.Set on nearly three-quarters of an acre, the home centers around a massive open living area with soaring beamed ceiling. A sweeping wall of glass admits light and utterly...

Posted 17 hours ago
Properties »

High architectural drama meets intimate ambience in this just-finished home in the sought-after Riviera section of Pacific Palisades. From the outside, floating roofs soar over striking walls of stone, glass and Perla Blanca shell stone. On the main level, floor-to-ceiling glass doors erase the...

Posted 5 days ago
Agents »

Pacific Union is pleased to share the news that nearly 140 of the brokerage's individual real estate professionals and teams have been honored as among the best in the Golden State.REAL Trends named 98 individual Pacific Union real estate professionals and 39 teams to its fifth annual rankings of...

Posted 10 days ago